The Eos Elite Mission
Our brand mission is to empower our Eos Community to maximise their performance and become better athletes, runners, and people. We strive to achieve this by providing innovative performance-based products that can drive the performance and improvement of our community, strengthening one’s mental and physical health.
Our Story
One thing we are deeply passionate about at Eos Elite is exercise and self-improvement. It has become increasingly clear in today's world that we have significant challenges to our mental and physical health. We believe that exercise and self-improvement are not only essential for physical health but also mental well-being. That drive to improve oneself is lined with purpose, resilience and grit.
At first we took small steps to help empower athletes and runners to improve. We launched our collection of UltraSoft grip socks, which help maximise potential through improving agility making our athletes quicker, preventing blisters making our athletes be able to sustain their performance and stabilising ankles to make our athletes confident in every step. This product was our initial step, resonating with our core values, to empower improvement.
Our running project took flight a year later. Recognising the transformative power of running for both mental and physical well-being, we started developing a range of running products engineered to eliminate barriers and liberate runners to run with freedom. This initiative was our way of expanding our international influence as we were pulled by demand in the UK market. This marked the beginning of our new mission to empower movement.
Our Values
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Performance
Performance is all around us, it's in every part of our lives. When you're running, when you're competing, when you're lifting, it's all performance! And performance is determined by a desire to improve. Everyone, regardless of ability or skill level, wants to become better. This is why performance is a core value of ours as we strive to improve every day. This is why we built Eos Elite.
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Mental & Physical Health
Sport and exercise form the basis of health and longevity, something we all yearn for. Physical activity improves your cardiovascular health, body composition, immune function, and sleep, just to name a few of the benefits. The magic of physical activity is shown with the benefits to mental health, with reductions in stress, anxiety, and depression being direct outcomes. When you marry these benefits with a mindset focused on improvement, you quickly build resilience and develop a strong feeling of purpose. This is why we want to empower you to do more and be better!
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Empowerment
Every day, with every product and every action, we aim to empower your performance. Our commitment as a brand is to help you improve and achieve your goals, whether you're an elite athlete, recovering from illness or injury, or simply completing your local park run.